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Having a social media presence is an every day part of running your business these days.  For most of us though, it is well down our priority list.  Because of this, we all want to get the best return in investment.


Our investment in social media is not a cash budget, it’s time and time is the one thing most small business owners can least afford to waste.  So how can we make the most of that time spent?


The first thing we can do is make sure our profile is set up correctly.